Each listing Keller Williams feeds to Zillow includes a description of the property with multiple photos and contact information for the listing agent, including links back to the Keller Williams Web site where Zillow users can find more information and connect with a Keller Williams sales associate to guide them through the home buying and selling process. 

"We're thrilled to have such a widely recognized and respected brand participating in our listings feed program," said Jorrit Van der Meulen, Zillow's vice president of partner relations. "Keller Williams is one of the largest residential real estate firms in the U.S., which makes this partnership a natural fit, as Zillow is one of the largest real estate Web sites, drawing more than five million monthly visitors." 

"Our agent-centric business model means we are committed to providing our agents with the best marketing platforms possible," said Cary Sylvester, director of technology with the Keller Williams Realty International Service Center. "The Zillow Listings Feed program is a tremendous marketing opportunity for our agents and their sellers. Add to that the fact that two-thirds of Zillow's five million users are in the market to buy or sell now, or plan to within the next one to two years, and our agents are tapping into an audience that needs them." 

"We're also proud to say that because of our 'My Listings, My Leads' lead routing philosophy, all the leads generated from our agents' listings on Zillow will go directly to the listing agent for free," added Sylvester. 

The Zillow Listings Feed program allows participating listings providers to automatically gain free marketing exposure for their listings on one of the most-visited real estate sites in the country, while providing Zillow's users with a more robust search experience. Real estate brokerages post for-sale listings directly to the site in a bulk feed, giving the homes a virtual for-sale sign at no cost. 

For enhanced exposure, individual agents can create a free profile page with photos, contact information and more details about the agent, linked directly from each listing. For more information on Zillow Listings Feeds, visit http://www.zillowfeeds.com/. For more information about Keller Williams Realty, visit http://www.kw.com/. About Keller Williams Realty, Inc.